OWN A SUMHIIT FITNESS FRANCHISE

AN ELECTRIFYING FITNESS FRANCHISE OPPORTUNITY

SUMHIIT Fitness is the all-in, high-intensity (HIIT) workout that packs 50 minutes of supercharged calorie burn into just 35, making it the most effective and efficient high-intensity interval training on the market. Alternating 60-second sprints between air bike to strength training on the floor, our workout unites those who love to push hard, sweat hard, and celebrate wins together. Contact us for franchising opportunities.

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A photo of members working out in the fitness studio.

Empowering Global Fitness Journeys

SUMHIIT Fitness – The International Extension of Basecamp Fitness

Basecamp Fitness logo
SUMHIIT Fitness logo

Since its inception in 2013, Basecamp Fitness has been a trailblazer in revolutionizing the HIIT landscape across the USA, with over 20 locations open and a pipeline of committed franchisee development. In 2023, SUMHIIT Fitness was launched, the sister brand of Basecamp Fitness, marking an ambitious leap into new international markets. Two brands, one attitude: No other high-intensity training – no other workout period – will transform persistence into progress in a shorter amount of time. Embark on this global fitness journey with us, where every 35-minute session is a step toward collective triumph.

A FORWARD-THINKING
BUSINESS STRATEGY.

EXCEPTIONAL SUPPORT

As part of the Self Esteem Brands family - founders of Anytime Fitness - our strong corporate backing and decades of franchise experience can help franchisees achieve their goals quicker.

DYNAMIC EXPERIENCE

Intense, In-demand HIIT workout with a passionate following. The 35-minute format allows for a higher class count that drives a higher AUV for franchisees.

ENERGIZED MARKETS

High availability throughout your locale sparks a compelling fitness franchise opportunity for multi-unit operators.

POWERFUL MODEL

A high-energy, low- maintenance class format allows owners to focus on scaling the business. Minimal staffing requirements, with a total of 10-12 employees needed per location.

QUALITY INSTRUCTORS FUEL AN EPIC FITNESS JOURNEY.

SUMHIIT Fitness fosters a culture of dedication and support. We prioritize our members, our franchise partners, and our trainers. Our mission is to elevate the fitness industry, and we're on the lookout for franchise partners who motivate others to reach their peak potential.

I couldn’t shake the feeling I had when I walked out of the gym. Yes, workouts energize me, but this was a different kind of energy. It stuck with me all day, and I couldn’t shake it. And I’m like, this is it. And there was no turning back.

Tonya DeGregorio

Owner

The first question you have to ask yourself is do I have a passion for fitness, helping other people? Do I want to be a part of a community that celebrates every day, that I can dive in and be a part of the energy.

Drew Mobley

Co-Owner

Latest Posts

Collective Wellness Group has officially unveiled a new brand, Sumhiit Fitness, at a corporate-owned studio in Crows Nest, Sydney.
Sarah Stowe
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Collective Wellness opens Sumhiit Fitness

Collective Wellness Group has officially unveiled a new brand, Sumhiit Fitness, at a corporate-owned studio in Crows Nest, Sydney.

Known as Basecamp Fitness in the USA, the business will operate under the name SUMHIIT Fitness in all international markets, including Australia.
Collective Wellness Group
Open link icon

SUMHIIT Fitness Coming to Sydney

Known as Basecamp Fitness in the USA, the business will operate under the name SUMHIIT Fitness in all international markets, including Australia.

Self Esteem Brands, the parent company of a global portfolio of fitness, health and wellness franchise brands, announces the official launch of SUMHIIT Fitness, its first studio brand available for franchising worldwide. The brand was officially unveiled this week at FIT Summit in Singapore.
Self Esteem Brands
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Self Esteem Brands Announces SUMHIIT Fitness – twin-brand to Basecamp Fitness – starting global expansion in Australia

Self Esteem Brands, the parent company of a global portfolio of fitness, health and wellness franchise brands, announces the official launch of SUMHIIT Fitness, its first studio brand available for franchising worldwide. The brand was officially unveiled this week at FIT Summit in Singapore.

OPEN YOUR
OWN HIIT STUDIO

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